PlateJoy Shut Down in 2025: What Happened + the Best PlateJoy Alternatives
This page used to be a review of PlateJoy as a live app. PlateJoy closed on July 1, 2025, so we have rewritten it. Here is what happened, what former members should know, and what to use instead.
Updated September 29, 2026 · Prices and features checked September 29, 2026
By the Ultimate Meal Plans team · Editorial policy
What happened to PlateJoy
PlateJoy launched in 2013 as a personalized meal planner. It built plans from a long health questionnaire and sent grocery lists to delivery services. In September 2021 it was acquired by RV Health, the Red Ventures health business behind Healthline (now RVO Health).
After the acquisition the product slowly went quiet, and in 2025 PlateJoy announced it would end on July 1, 2025. It was the second of three well-known planners to close in under two years, between Yummly (December 2024) and Mealime (October 2026).
Our PlateJoy review, looking back
PlateJoy was one of the more thoughtful planners. Knowing what you valued in it narrows the next pick.
What it did well
- A detailed health quiz that shaped every plan
- Support for conditions such as diabetes
- Family-friendly plans with kid preferences
- Grocery lists that sent straight to Instacart
Where it fell short
- Expensive next to most planners
- Support and updates faded after the 2021 acquisition
- No export when it closed
- Some recipes needed specialty ingredients
What former PlateJoy members use now
No single app copies PlateJoy, but these cover its main jobs. Our PlateJoy alternatives guide goes through each one in detail.
| App | Price (US) | Trial | Plans made for you | Your own recipes | Grocery list | Best for |
|---|---|---|---|---|---|---|
| Eat This Much | $14.99/mo or $59.99/yr (Premium); free tier available | 14 days | Yes: generated to your calorie and macro targets | Yes (manual entry) | Yes (Premium) | Hitting calorie and macro numbers |
| eMeals | $37.50 per 3 months, or $4.99/mo on a 12-month plan (dinner plans) | 14 days | Yes: a new weekly menu for your chosen food style | Yes: add family recipes or save them from the web | Yes, sends to Walmart, Kroger, Instacart and others | Done-for-you family dinners at a low price |
| Ultimate Meal Plans(us) | $36 every 3 months ($14/mo monthly, $96/yr annual) | 14 days on quarterly or annual, card required | Yes: a new weekly plan for your diet | No | Automatic, with Instacart and Kroger options | Having dinner decided for you on a specific diet (keto, paleo, AIP, diabetic-friendly and more) |
| Samsung Food | Free; Food+ $6.99/mo or $59.99/yr | 7 days on Food+ | With Food+ (AI-personalized plans) | Yes: save from any website | Yes, with online ordering from partner grocers | A free all-rounder for saving recipes and planning |
US list prices checked September 29, 2026. App-store prices, regional prices, and sales can differ.
If you used PlateJoy to eat a particular way, Ultimate Meal Plans builds a new weekly plan and shopping list for diabetic-friendly, keto, paleo, low carb, clean eating, and AIP diets. Plans and prices are on the pricing page.
If you relied on PlateJoy to manage a medical condition, check any new plan with your doctor or a registered dietitian. Meal-planning apps, including ours, are not medical advice.
Get your weekly plan back
A weekly plan for your diet, a shopping list that builds itself, and simple recipes. Try the quarterly plan free for 14 days.
14-day trial on quarterly or annual · card required · cancel anytime
Frequently asked questions
Is PlateJoy still available?
No. PlateJoy’s help center says it "will no longer be available as an app or website after July 1st, 2025." The app and website are offline.
Why did PlateJoy shut down?
PlateJoy did not publish a detailed reason. It was acquired in September 2021 by RV Health, the Red Ventures health business behind Healthline (now RVO Health), and was wound down in 2025.
Did PlateJoy give refunds?
According to its help center, subscriptions ended on July 1, 2025 and pro-rated refunds were offered for unused time. Refunds were automatic for people who subscribed on the web; App Store and Google Play subscribers had to request them from the store.
Where did PlateJoy recipes go?
PlateJoy said its recipes were moving to the Wellos app and offered PlateJoy users free access. Wellos is a wellness and coaching product, not a direct meal-planner replacement.
What is the closest app to PlateJoy?
For personalized, auto-generated plans, Eat This Much is closest. For dietitian-designed weekly menus with grocery ordering, eMeals. For weekly plans built around a specific diet such as diabetic-friendly, keto, paleo, or AIP, Ultimate Meal Plans.